Damiani is an Italian Fine Jewellery brand based at Old Bond Street. The brand offers clients with an exclusive range of jewellery and watches. The team at their store is lovely and always at hand to deal with any queries you may have!   

We had the opportunity to meet with Mira Anafina, the CEO of Damiani in London and ask her a few questions about her experiences so far!   

What inspired you to work in the jewellery industry?
My passion for jewellery and the uniqueness of Italian design encouraged me to work with Damiani.   

How would you describe Damiani?
Damiani is a combination of uniqueness, exceptional designs, Italian craftsmanship and a family history.   

What makes Damiani stand apart from other brands?
We treat all our clients exclusively and as part of the Damiani family. We ensure they have a luxurious stay in London and make an educated choice for every item they purchase from our boutique.   

What is the secret behind a successful brand like Damiani?
We as a team at Damiani want to develop good relations with our clients and prefer the brand to be known through word of mouth. We take our clients' feedback very seriously and have inculcated the clients as important factors of our company's success.That has helped us in growing.   

What is your advice to a first time visitor to Damiani? 
Please don't be afraid to step in to our store and browse freely through our collection. We want to make sure you make an educated choice and become familiarised with our brand. We hold many social events for our existing clients and we welcome potential clients to get in touch with us to find out more.  

For more information on Damiani please visit  Damiani London